Is AMO Electric Bike Successful In India?
With the rise of electric automobiles, Electric Bikes have become the most sought-item. The rise in popularity of electric scooters is because they are becoming more affordable, and their range is increasing with new innovations. The electric two-wheeler market is giving birth to new manufacturers in India regularly. Factors such as product quality, customer support, better design, and performance of EVs play a significant role in deciding the future of an EV manufacturer in the automobile market, which is becoming more dynamic and competitive.
AMO Electric Bikes is one such EV manufacturer that has been in the news around
the country recently due to their high-quality products. The Noida-based
EV manufacturer sells four vibrant electric scooters through a network of
more than 150 retail locations across the country. Due to its cheaper and
innovative Electric Bikes that meet the
demands of the middle-class and family-oriented Indians, the success rate of
AMO is buoyant and constantly increasing. The brand further intends to introduce
innovative batteries and other EVs that will appeal to consumers.
Growth Rate of AMO Electric Bikes:
AMO Mobility Solutions is working hard to establish itself as India's premier provider
of electric bikes. They're doing everything they can to ensure that consumers
are happy and well-informed about the e-bikes they will purchase.
These zero-emission electric scooters from AMO Mobility solutions
are reshaping how people travel. AMO has expanded by over 300% in volume
in just three years since its beginning, with over 150 retail partners. In
October 2021, the company recorded a growth of 500% compared to last year. AMO
mobility sold 2,500 units in October 2021, up from just 416 units in the same
month last year. This is because more people are switching to EVs in the face
of rising petrol costs.
There has been an increase in revenue due to the sales team's
utilization of proven techniques and step-by-step processes. Recently,
AMO has stated its intention to increase sales of its flagship products,
Jaunty and Inspirer, by a combined 350 percent or more. For the current
year, the business anticipates sales of its two most popular Electric Scooty and scooter,
the Jaunty and the Inspirer, to increase by between 200 and 150 percent
compared to 2017. Electric bikes from AMO come in various configurations that
cater to clients between the ages of 18 and 45.
AMO ElectricScooter has also been awarded for its innovative ideas in EVs. The
company has won the Rising Brands for Asia Award 2021-22 in the two-wheelers
category. Additionally, the firm's CEO, Sushant Kumar, won the Marketing Mister
award for 2021, depicting the growth of AMO Electric Bikes in the market.
AMO electric bikes tend to raise $100 million in the next fiscal
Witnessing the instances of fire catching up in batteries of battery
bikes and e scooters and other related issues, AMO Bikes decided to take initiatives
to make its electric scooty safer. This is to ensure public confidence in
Electric vehicles. AMO electric bikes plan to raise around USD 100 million
in the next fiscal year to enhance R&D, increase manufacturing
capacity, eliminate battery problems, and improve sales infrastructure across
the country.
Future endeavours of the AMO Electric Bikes to increase their
growth scale-
- After receiving approx. 500%
profit from 150 outlets, now AMO mobility aims to increase dealership to
650 channel partners across 25 states and six Union territories.
- Currently, the company
manufactures around 8000 EVs per month, but they tend to increase the
number threefold by the end of this year.
- They
seek to invest $200 million in India's electric mobility sector in the
next three years.
Final Thoughts:
With its affordable products and safety mechanisms, AMO Electric
bikes have experienced a tremendous success rate in the last two-three years.
The brand thrives on taking various aforesaid initiatives to further excel in
the market and ensure public confidence.
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